Our Team at CommerceTI recognizes that many small to mid-sized businesses are not capitalizing on the awesome growth opportunities afforded by the Internet – or may simply not be maximizing available internet marketing tools. They also are committed to implementing systems and tools for clients that don’t require extensive expertise of Internet Marketing Systems. Internet Directories are a simple and powerful tool to help focus and direct web traffic to our clients’ sites, and ultimately help bring the business goals of our clients to reality.
Part of our commitment as a Team to our clients is to set clear goals and develop a detailed strategy to carry out those goals - and an integral part of every growth strategy is the identifying and targeting of customer market niches. Internet Directories are akin to an enormous online distributed phonebook, providing business names, phone numbers, addresses, and other directory information about people, organizations, and businesses – all available in cyberspace to your target market. These Directories have the significant advantage of providing more current, better organized, and more accessible information; additionally, this information can be integrated with Internet applications such as electronic mail and Web browsers.
While an Internet Directory is not a search engine, it does provide websites indexed by category and subcategory, which helps customers with a specific want or need find our clients’ site effectively, by clicking on a topic of interest, and then browsing the resources available in that category. While some directories are more general in scope and provide coverage across a wide range of categories, regions and languages, some are niche-focused and provide coverage within more specialized sectors. The CommerceTI Team helps to navigate and focus on need-specific categories that fit our clients’ products and services.
As the world of Internet Directories continues to become more sophisticated, our clients need to know that these tools are being effectively utilized and managed. Our Team is skilled in the latest directory technologies, many of which are SEO-targeted - with the objective of linking from reputable sources that will improve rankings in the major search engines. Considered a common SEO (Search Engine Optimization) technique, link-backs are essential to expanding a small business’s customer base. The Team at CommerceTI is committed to working alongside clients to provide efficient directory submission processing and expertise in category placement – always with the goal of working with our clients to achieve real sales growth.